Fern & Co

Every plant comes home with its own care plan, not one sentence at the counter.

8:14

My plants

4 plants · Arjun’s flat, Koramangala
M14
T15
W16
T17
F18
S19
S20
MonsteraThriving
Living room, east window
Water in 2 days
Mon 21 Sep · 500 ml
Low1,240 luxDirect sun
3rd new leaf this year
Needs you this weekAdd a plant
Golden pothosGood
Water today, 250 ml · Bookshelf
Fiddle-leaf figWatch
410 lux, too dim · Bedroom
Snake plantGood
Water in 16 days · Bathroom
Humid week in Bengaluru, 78%. We pushed two waterings back.
8:14
Fern & Co
2

Plants for the light your room actually gets

BrightMediumLow
Easy carePet-safeUnder ₹1,000
12 plants suit an east windowSort: easiest
Bright indirect
Monstera₹1,450
Monstera deliciosa
Keep away from pets
Low to bright
Snake plant₹650
Dracaena trifasciata
Keep away from pets
Low light
Golden pothos₹399
Epipremnum aureum
Keep away from pets
Bright indirect
Fiddle fig₹2,850
Ficus lyrata
Keep away from pets
Day 26 · a second-floor flat in Koramangala

“Keep the soil moist,” said the nursery counter. So Arjun watered his ₹1,450 Monstera every single morning.

The pot had no drainage hole. The roots sat in water for three weeks, and the leaves turned yellow one by one.
26waterings in 26 days. A Monstera in Bengaluru’s September needs about four.

Shop by the light in your room, not by what looks good on a shelf.

8:14
Fern & Co
2

Plants for the light your room actually gets

BrightMediumLow
Easy carePet-safeUnder ₹1,000
12 plants suit an east windowSort: easiest
Bright indirect
Monstera₹1,450
Monstera deliciosa
Keep away from pets
Low to bright
Snake plant₹650
Dracaena trifasciata
Keep away from pets
Low light
Golden pothos₹399
Epipremnum aureum
Keep away from pets
Bright indirect
Fiddle fig₹2,850
Ficus lyrata
Keep away from pets
Tell it your window, it hides what won’t survive there
Your east window
1,100 lux at 9 am
LowBrightDirect sun
Honest pet warnings on every plant

Each plant gets its own schedule, down to the millilitre.

8:14

My plants

4 plants · Arjun’s flat, Koramangala
M14
T15
W16
T17
F18
S19
S20
MonsteraThriving
Living room, east window
Water in 2 days
Mon 21 Sep · 500 ml
Low1,240 luxDirect sun
3rd new leaf this year
Needs you this weekAdd a plant
Golden pothosGood
Water today, 250 ml · Bookshelf
Fiddle-leaf figWatch
410 lux, too dim · Bedroom
Snake plantGood
Water in 16 days · Bathroom
Humid week in Bengaluru, 78%. We pushed two waterings back.
Light meter, 8:10 am
1,240 lux
LowBright indirectDirect sun
Right where a Monstera likes it. Hold the phone at the leaves for five seconds.
The next watering, with how much to pour

Tell it what the leaves are doing. It tells you what went wrong.

8:14

Plant doctor

Monstera
Living room · watered 2 days ago
Change
What do you see? Pick all that apply
Yellow leaves
Brown tips
Droopy
Dark spots
Leggy stems
Curling
Push a finger 5 cm into the soil
DryDampSoggy
Most likelyMatches 3 of 3 signs
Overwatering, early root rot
1
Stop watering for about 10 days, until the top 5 cm of soil is dry
2
Tip it out and check the roots, cut off any brown, mushy ones
3
Repot in chunky aroid mix, in a pot with a drainage hole
Symptoms drawn, not described
One question to rule things out
Three steps, in the order to do them

When it needs a bigger pot, a gardener comes to you.

8:14
Visits
MR
Meena Raghavan
4.9 · 6 years · 1,240 repots
Sunday, 10–12 at your flat
4th Block, Koramangala
Message MeenaReschedule
She’s bringing
Terracotta pot, 30 cm
8 L chunky aroid mix
Root shears and drop cloth
Before she comes
Skip Monday’s watering, the roots need to be dry.
Clear a metre of floor near the window.
Last visit 12 June: pruned the fiddle fig, ₹349
8:14
Repotting visit
Monstera + Fiddle-leaf fig · 45 min
New pot for the Monstera
Terracotta30 cm · ₹480
Glazed sage30 cm · ₹890
Matte black30 cm · ₹720
Soil mix
Chunky aroid mix
Bark, perlite, coco coir · 8 L
₹220
Standard potting mix
Red soil, compost · 8 L
₹140
MR
Meena Raghavan
4.9 · repots aroids every week
Change
Sunday 20 SeptemberOther days
8–10 am10–12 pm4–6 pm
2 × ₹349 + pot + soil
₹1,398
Book Sunday, 10 am
Free to cancel until Saturday, 6 pm
Pot, soil, gardener and slot in one booking

Drawn leaf by leaf, so you’ll know it at the nursery.

Monstera
Monstera deliciosa
Split, fenestrated leaves
Bright indirect · water weekly
Snake plant
Dracaena trifasciata
Banded upright blades
Any light · every 3 weeks
Golden pothos
Epipremnum aureum
Heart leaves on trailing vines
Low light · water weekly
Fiddle-leaf fig
Ficus lyrata
Violin-shaped leaves
Bright indirect · every 10 days

You are not bad with plants.

Fern & Co writes a watering and light plan for every plant it sells, then keeps it honest as the weather changes.

Fern & CoA Goat Scale concept
Twenty-six mornings in Koramangala, one Monstera

Watered twenty-six times. It wanted four.

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Every morning, because the counter said to keep the soil moist.
The four a Monstera actually drinks in a Bengaluru September.
Water in 2 days
Mon 21 Sep · 500 ml
Fern & Co counts the days from the light in your room. A humid week in Bengaluru, 78%, and it pushes the next two back.
Fern & CoA Goat Scale concept
Fern & CoDesign system, v1
Colour
Forest#1E3B2A
Leaf#2F6A38
Fresh#6FA052
Paper#F3F5EE
Soil#4A3426
Clay#C96E44
Water#3F7FA6
AagNewsreader
headlines, names, prices
Water in 2 days
DM Sans, interface and data1,240 lux · 500 ml
Easy carePet-safe
Low1,240 luxDirect sun
Book a repotting visit
Water today, 250 ml
Yellow leaves
Brown tips
Pots, drawn to scale
Four tabs, one job each. Body text never under 14 pt, targets never under 44 pt.
Fern & Co · plant nursery app conceptDesigned by Goat Scale